A wall decals business plan touches on the up-and-coming market created by the popular wall “stickers†that now decorate the rooms of preteens, college students, and even corporate break rooms. Whether your decals are so-called “fatheads†or small stickers, whether they're produced in bulk for corporate clients or made on a customized, one-off basis, your business plan needs to give some context for the fad surrounding wall decals. While this isn't a discretionary expense that's measured, you can look at competitive comparables and/or conduct a little primary research to come up with working stats in your plan. From that point, answer these questions:
• What is the average cost of a decal you create?
• How are orders fulfilled?
• Are there bulk discounts? How does S&H work?
• Will you use predominantly 1099 contractors or salaried personnel?
• What funding request are you going to make?
The business plan should show how your company will spread around the seed capital (marketing, consultants, legal, etc.) and also how long the start-up phase is likely to last. Then you will want to look in detail at the first year, showing monthly tables for revenues, profit and loss, cash flow, balance sheet, and your staffing plan. The break-even point and your assumptions should also be outlined in the body of the plan. Combine this with a strong marketing strategy section and a piece that looks at the owners' bios and you'll have a complete plan. If the business plan is giving you fits, call MasterPlans, the business planning experts. We have written more plans than anyone else in the industry. Toll-free: (877) 453-2011.
