If you are thinking about writing a business plan, then you might be trying to figure out what the correct structure of the business plan should be. The confusing answer to this query, however, is that there is no set structure for a business plan. The elements will vary dramatically depending on what your particular investor or lender requests. It may also differ depending on the type of business that you intend to operate, as certain sections may not be relevant, while others will be important to successfully creating an effective business plan. In general, however, there are several sections that nearly every business plan includes:
• An executive summary
• A product/service description
• A market/competitive analysis
• Financial forecasts
While these sections are typically standard in most business plans, some might not even be relevant for your particular concept. The section that every business plan must include, however, is an executive summary. The executive summary is often the most important part of the structure of a business plan. This is because it is typically the only section an investor or lender may read before determining if they are interested in your concept or even want to read on. It thus makes sense to spend the most time on this section. If you want more help on your executive summary, or the rest of your business plan, call the industry leaders in business plan writing – MasterPlans. Reach us at 877-453-2011 for a free consultation today!














