The road service business plan is a document that outlines how a freelance construction services firm can offer its services to larger contractors or municipal governments. Whether your service suite is flagging, light construction, or traffic pattern maintenance, show what the likely market need is and try to estimate the potential revenues your business can achieve within 3 years. The plan will need to show a forecast that includes a revenue table, the break-even point, a profit and loss statement, the cash flow, and a balance sheet, along with a start-up summary that shows:
• Expenses by category
• Likely capital needed overall
• Marketing allocations (how much of your budget?)
• Loans vs. investment
• Cash on hand at formal start-up (Month 1)
This is a major part of the model and you should triple-check it for accuracy. Also go over the marketing strategy with a fine tooth comb. How will you get in front of decision makers? Are you likely to use the web more than print ads, or vice versa? No matter what the approach, show that you have a thought-out plan. Also outline the backgrounds of your executive team and any key employees, and try to define the market need in the business plan's market analysis. Want more help? MasterPlans has been writing custom business plans since 2002. We have helped more than 9000 clients get their ideas underway. Call today to learn more: 877-453-2011.














