A poker business plan should start by describing the growing popularity of poker -- not just as a game, but as an emerging international sport. The World Series of Poker and other "main event" type programs have drawn in viewer in droves, and the people who play poker are finding more and more outlets for their passion. State-run and Indian casinos can be found in most regions, but an increasing number of US states and cities are allowing recreational poker clubs where pots grow well into the four figures. For the poker business plan, you need to establish whether you'll offer poker online or at a physical location. Do you plan on operating on the web, or having customers come to your establishment to play? Either way, these are important questions:
• What will your buy-ins be?
• How much will your top pot rise to?
• How will you get poker players?
• What regional laws do you need to be aware of?
• How do you think your start-up costs shake out?
The poker business plan needs not just a use of funds table, but an investor proposition showing your partners what their potential share will amount to. The model needs to include a cash flow and balance sheet along with a revenue forecast, break-even point, and of course a profit and loss statement for 5 years. The poker business plan will additionally need a market analysis that looks in detail at your target customers, the state of the industry currently, and the main competitors you will face, whether that is online or on the street. The team of business plan writing experts at Oregon's MasterPlans can help you prepare this business plan no matter how much capital you need to raise. Call a consultant today to learn more: (877) 453-2011.
