The pizzeria business plan, much like any business plan for an eatery, needs to provide a three-year financial forecast to obtain a line of credit or SBA-backed loan, and a five-year financial projection if you need to approach investors (like most restaurants now do). The model should be pinned to market assumptions like the cost of your ingredients and the number of customers living within 10-15 miles of your pizzeria. Sales forecast, break-even point, profit and loss, cash flow, and balance sheet are the common tables shown to readers. Also account for the following:
• A use of funds table showing your investment spending by category
• A year one breakdown into months
• A careful market analysis including competitive comparables and current industry data
• A bio section profiling you as the owner and showing when other staff comes aboard
The business plan for a pizzeria also needs to show a well thought-out marketing plan telling how you plan to get customers' attention. A full description of your menu (types of pizza, what sides, what are the sizes, etc.) is an obvious but important component as well. Your plan should prove that you can cash flow your loan or give investors a handsome return, depending on your audience. Want to talk about it, or simply get the task off your plate? MasterPlans has written more than 8,000 business plans since 2002, and we've seen probably 50 pizza places get off the ground. Call today to learn how we can help you. 877-453-2011.
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