The oilchange business plan describes how your company can profit from offering oil change services to passing motorists or automobile owners who live in the area around your intended location. If by chance you are already in business, this exercise becomes a little easier. Use your current location and the reporting provided by the U.S. Census Bureau to determine average consumer spending on automobile repairs, the number of people in the average household near your shop, and the number of cars per household each home has. These figures can be had at no cost if you know where to look, and by combining them with the other information that you can learn online, you'll be able to generate a strong working marketing analysis for the oilchange company. Also answer:
• What is the core service suite you will offer?
• What additional services will you provide for consumers?
• How would you define the market need?
• What is the cost of a typical oil change?
• What promotions or coupons will you offer?
• Can you explain how you will use the capital you get?
The business plan for an oil change business also needs to address who your capital allocation can spur increased sales and when the business can reach break-even under your proposal. This is not an easy task and whether your business is an existing one or not, you will need to arrive at believable figures for the financial model. (Using competitors' rates and so-called “industry-average'†assumptions is a good approach.) Ultimately you will need to show the projected profitability within 3 years (for a bank) or 5 years (for an investor) in a carefully-constructed model. Find this too daunting? The team of experts at MasterPlans has been working on business plan development since 2002 and our 10,000+ past clients can testify to our success. Call a consultant today at 877-453-2011.
