Mentoring business plans need to show what the market need is for mentoring services and what the average engagement looks like so that your revenue forecast can be determined. If you will offer business or academic counseling, as most day mentoring companies do, what are the areas of expertise you have and what sort of clientele will you market to? How do you gain clients and what is a typical week of work like? You should have answers to these questions and be ready to address all of the following in the business plan:
• How do you intend to market your program to potential clients?
• What sort of staff do you have, or do you need?
• When do you intend to bring on new hires and at what hourly rate or salary?
• What programs, mentors, or other people are you competing against locally?
• What experience base do you bring to this industry?
The question of background is best answered by using your full curriculum vitae to craft a description about what you bring to the table; the same applies to any key partners or staff people. If you now have important management team gaps, get them out in the open. For the financial model, show a 3-5 year accounting of estimated revenue and expense data. This means having a sales forecast, break-even analysis, profit and loss statement, balance sheet, and cash flow statement. Do you need help putting the model together or accurately describing the service suite? Want to get the latest and best market research available? Call MasterPlans today. Our team of 25 modeling and writing experts can make your plan great in as little as two weeks. (877) 453-2011.














