Having trouble with the introduction statement of a business plan? The introduction statement, or executive summary, is one of the most important components of a successful business plan. Though a single page out of the whole document may seem insignificant, this introductory summary provides an outline of your business, the products and services you intend to offer, a brief overview of your target area and demographic, basic financial information, and an abridged marketing plan. The purpose of an executive summary is to encourage your audience - whether it is a lender, potential investor, or other interested party - to take an interest in your business and continue reading.
MasterPlans has completed more than 8,000 projects for businesses and non-profit organizations in the U.S., Canada, and a multitude of other countries. We are dedicated to providing a well-researched document that meets the needs of your prospective capital sources while capturing your specific vision.
Each business plan created by MasterPlans begins with an executive summary that introduces the reader to the business concept and outlines vital information, with detailed attributes of the business addressed in subsequent sections. Contact us at 877-453-2011 to receive a free consultation and learn more about our services.
