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Gaming Controller Business Plan

Looking for a good gaming controller business plan? The gaming controller has evolved rapidly over the past 10-15 years. What started simply with a single-pivot joystick on Atari (or a small handheld directional for Nintendo) has become a universe of interactive, intuitive gaming controllers. Some, like the latest releases for the Nintendo Wii, are controlled only by the user's movement and require no manual entry or buttons. Others have taken the button layout to new heights and still rely on direct user input. No matter what your controller is like, the business plan you'll need to get it developed commercially should cover these points:

• What systems do you envision it being compatible with?
• What is the likely retail price point?
• What will your development costs be?
• What is the development and commercialization timeline?
• Do you have a prototype or schematic?

You should also cover in the plan whether the product design is patentable or whether you've submitted any part of it for USPTO review. The business plan should include an implementation section that has a marketing strategy and a market analysis that looks at the market for gaming systems currently in order to estimate your potential revenues over 3-5 years (or through an outright, one-time sale or license of the device technology). The pro forma should include a revenue forecast and full operating expenses to arrive at a net profit point you can share with lenders or investors. Want help? MasterPlans has written business plans for the gaming industry since 2002 and we can deliver a great plan for you too. Call 877-453-2011 today.

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