Writing a fun center business plan? The exercise itself can be fun but only if you're excited about the prospect of intensive market analysis, careful modeling, and the development of an integrated marketing and management strategy showing that your fun center can succeed no matter how challenging the current economy may be. Your fun center plan should look closely at competitive comparables so that you know you're using accurate, up to date figures in your rates for admission and your cost structure. On that topic, you should be able to identify your buildout and other start-up expenses as closely as possible so that they pass muster with investors. Other important topics for a fun center business plan include the following:
• What are the closest competing fun centers?
• Who are your indirect competitors (e.g., bowling alleys, arcades, etc.)?
• What amount of funding will you need?
• When do you expect to reach break-even on the venture?
• Can you outline, at least in rough form, how many employees the fun center will need?
• What profit can you reasonably project for Year 5?
To pitch for angel investment or VC money, your business plan will need to showcase a 5 year pro forma model that includes revenue and expense projections. You will also want to show the IRR or investor share that you'll relinquish at point of funding. The plan needs to have a profit and loss, balance sheet, cash flow, sensitivity analysis, and a full assumptions table in addition to a month-by-month breakdown for Year 1. MasterPlans can build you this financial model or work with you on the perfect market analysis for your pitch. We've been helping client since 2002 and have worked on several fun center concepts. Call us today at 877-453-2011 for a free consultation and quote.














