The feng shui business plan might not be as spatially sound or aesthetically pleasing as a well designed space, but it can be a very Zen undertaking just the same if you approach it the right way. The important place to start is with what you want to accomplish. Are you trying to raise capital, or just organize your thoughts? Who will you show the document to, and what do you want from them (feedback, capital, partnership)? Once you know these things, it is a little easier to set about writing down everything important about your feng shui company. Make a list of what your services will be (along with any products) and try to describe what each one entails. This about why the market “needs†this service and then delve into the following:
• Who are the people you are most likely to work with?
• Will you have any corporate accounts, or only consumer ones?
• If you make feng shui products, can you include pictures?
• What is the marketing strategy you will employ?
• Do you know what amount of funding you will need, if any?
The business plan for a feng shui company needs a pro forma financial model that estimates the businesses' revenues, expenses, and other key financial metrics for a period of no fewer than three years (in fact, investors like to see five years). You should prove that you know how you will allocate any seed capital you get, and the document should employ working assumptions that make sense given your service suite and the market prices it can command. The plan also needs a management description (why you?), list of gaps (are there important positions vacant?), and a personnel plan provided you plan to pay yourself and have employees. Need help with the model? MasterPlans has the team of experts in-house to get your plan done right. We have worked on feng shui projects before and we can get yours going as well: (877) 453-2011.
