A federal sales business plan shows your company's ability to fulfill government contracts, and the likely volume (quantity and value) of these engagements. The federal sales business plan could refer to any number of business topics or industries, and might be used by an existing business or a start-up company just getting seed capital. The only commonality is that government contracts will compose some portion – typically a majority – of the company's projected revenues. Also, these plans should defer to federal guidelines on business structure, engagement details, and so forth. The most common federal sales business plans will answer these questions for the reader:
• What is the value of an average contract you'll bid on?
• Will you use sub-contractors for any part of this work?
• Do you meet any specific criteria that will help in consideration (minority-owned, majority female, etc.)?
• How many engagements can you fulfill per year?
• What is the typical lifespan of a federal contract?
The plan should also address how you will interface with the federal agencies that you'll rely upon for sales. What marketing will you do to get the attention of federal players so that you're kept informed of jobs up for bid or contracts that are need fulfillment? Also, if you will sell to residential consumers or businesses in the public sector, you should identify your target market segment strategies for these prospective customers as well. The plan will need a three-year pro forma model that illustrates your expenses and your sales against each other. Need help? MasterPlans has worked to create business plans for federal sales since 2002 and we can get a great plan together for you too. Call 877-453-2011.
