An E greeting site business plan is a document describing how a company can profit from offering a free Internet-based service. Like the many online destinations where users can send e-cards to friends via email, the e greeting card site makes its money not by forcing a subscription or charging visitors for the privilege of using the service, but rather by marketing affiliates and hosting ad space on the mainpage and sub-pages so that users are exposed to advertisers' brands and messages. This is usually done on a cost per impression basis, though the particulars vary site by site. The business plan you need should discuss in detail:
• The target market
• The way you plan to market the site
• How you obtain content
• Who your server and delivery service will be, most likely
• Your experience with similar ventures
• The leading competitors in the space
The business plan for an e-greeting site also requires a working financial pro forma showing a projection of revenues and expenses stretched out three years (for a bank loan) to five years (for an investor). The model should include a use of funds, repayment timeline or investor share scenario, a revenue forecast and likely break-even point, the profit and loss statement, cash flows and a balance sheet for each year of operation. Also show a basic plan for the marketing approach you will take and a personnel forecast if your site will have employees on payroll as opposed to 1099 contractors for development, maintenance, and service issues. Need help? MasterPlans can deliver a solution for you. Our team of experienced writers and modelers will get a great plan done for you in as little as 10 days. Call 877-453-2011.
