The drive in theater business plan needs to make a case for enough people attending your theater for the business to break-even within 1-2 years and then begin making a tidy profit. Long considered a vestige of a bygone era, the drive in theater is slowly making a comeback, especially in warmer and suburban areas. But how will you ensure adequate picture distribution (especially new releases) and what can you do to minimize the many threats common with this business model? A great business plan is a solid start. Yours should answer all of the following:
• What are the average price points and costs of admission, concession, etc?
• Can you give a rate sheet for different vehicle types or occupancy?
• How will you allocate start-up funding by category?
• Who will run the theater and how many staffers do you envision when at capacity?
Your financial pro forma should show 3-5 years of expected sales alongside expenses to arrive at a working estimate of break-even point and year-end profit margins. Don't forget to model in seasonality, as drive in theaters are far more popular in summer than in winter. Show who is most likely to patronize the theater and what your construction or build-out costs are forecast to be. MasterPlans can make the market analysis for you, supply your team with the research it needs, and create the entire pro forma model. In about 2 weeks, our team of experts can deliver you a complete draft that is ready to be submitted for funding. Call us today to learn more! 877-453-2011
