The dive bar business plan won't be anywhere near as fun to write as actually hanging out in a dive bar, but you can still get into it. The plan for a dive bar is much like any other fixed-location business plan where a company generates revenue selling food and drink. The place to expand and embellish about what makes your bar concept “dive-y,†if you want to, is in the products and services section. Talk about the ambiance, the use of space you envision, or the sort of beers you will have on tap. Compare your price points for drinks or pub food to those of establishments nearby. And what else, if anything, sets your concept apart? Immerse the reader in that setting when you write this section. But for the rest of the plan, it's a cut and dry affair:
• What are your costs on beer, hard alcohol, and pub food?
• Which nearby bars or restaurant do you compete against?
• What advantages do you have aside from low prices?
• How many bartenders or servers will you have on staff at any given time?
• What amount of capital do you need to launch?
If your bar is already in business and you're seeking an expanded line of credit or trying to bring on an outside investor to stay afloat, you should highlight your past performance in a concise table and graph showing up to three years of P&L statements and your balance sheet. Describe any anomalies but don't dwell on the downturn. Instead, focus on the new marketing efforts you can bring to the table, and the fact that alcohol is proving once again to e recession proof. What can your dive bar do to exploit this? How can you get more people in the door? This is what investors and banks will care about. Need help with the document? MasterPlans has written documents cover-to-cover for countless restaurants and bars, start-up and existing alike. Call today toll-free to learn more about our service: 877-453-2011.
