Need a claymation business plan? Claymation – the word itself is a portmanteau of “clay†and “animation†– is the artistic practice of using moldable clay to simulate action, typically by performing stop-motion photography on a series of finitely-moving clay figures. While art technologies and advanced camerawork have moved this industry along, claymation is painstaking work that is a true labor of love. Its proponents and workers are literally artists and they create with clay in a way that's breathtaking for young and old. Sound like your business goal? Then yes, you need a plan – and it should be a business plan that makes clear this passion. What the document needs to cover:
• What funding are you seeking to launch or expand?
• How will you spend it – on equipment, staff, marketing?
• What elements will you use to advertise yourself?
• Describe any claymation project you have underway.
• What makes your art different from competitors?
The plan should identify any competing businesses in this space, focusing on the claymation side first and then looking at alternative film methods or stop-motion/clay work generally. Of your primary competitors, are any potential partners? What are their strengths and weaknesses, and can you gauge their sales success? The business plan should include a pro forma financial model that illustrates your anticipated sales and expenses for at least a three year period. Beyond that, a marketing plan and bio should round out the document. Need help? Call MasterPlans. Our team's unrivaled expertise can be your guide! 877-453-2011.
