Business plans for a motion picture are a unique sort of document. Unlike a more conventional, brick-and-mortar style business, a motion picture is sort of an intangible thing, developed over months if not years and consumed in a fragmented set of ways over a nebulous period of time (theater attendance, licensing, DVD sales, etc.). With a motion picture business plan, there are special challenges to modeling out the financials and making a concise presentation of the market opportunity. Who will your film appeal to? How will it be shot, cast, and distributed? What is the likely budget you'll need to stick to, and what sort of return on investment can you realistically offer to any funding partners who come on board early on? These are big questions for a plan like this. It needs to show:
• What is the concept for the motion picture?
• How will you allocate the “start-up†funding?
• How long after release could the picture reach break-even?
• Who will direct, write the script, produce the picture, etc.?
• What are the staffing needs for the movie as a whole?
The financial pro forma for a motion picture business plan is different than a traditional five-year model in a plan for, say, a restaurant or an Internet sales site. It does however need to give an idea of the break-even and revenue potential, and a detailed use of funds is vital so that investors know how you're budgeting. Of course, you also have to “sell†your readers/audience on the idea of the film, which means giving an enticing description of the movie itself (features, plotlines, etc.). It's not an easy task but you could turn to the experts at MasterPlans to take it off your plate. We have written for dozens of film concepts, production companies, and other Hollywood agencies and have more than 10,000 plans to our credit since 2002. Call a consultant today to learn how your film can come to life in our hands: 877-453-2011.
