What are the business plan questions to answer? What do you need to cover in a business plan to be able to deliver it to a bank's loan officer with complete confidence? Or to present it at an investment meeting and be ready for any question you might get asked? These are excellent questions. The most important questions to answer in a business plan are the big ones: How will you outperform your competitors? What makes your concept unique and how do you sell it? What revenue do you project with five years, and when can we recoup our investment? These are top-level issues that you must address in full in your business plan. Whether you buy industry reports to gather the data, work with a marketing consultant to develop a cogent web strategy, or use software to perfect your financial pro forma, you need to make an airtight case for how your business can succeed. Some other questions you will need to answer:
• - When will break-even occur?
• - What will the impact be of sales 15-20% off your targets (sensitivity analysis)?
• - What market share can you control, and which competitors are most vulnerable?
• - What management team gaps do you disclose and how will you fill them?
• - Are there future products or vertical market opportunities not accounted for in the pro forma?
• - What will you do if your cash burn rate makes it impossible to succeed without additional funding?
Find these questions confusing? They're common. If you want support, MasterPlans can be your ally in this project. Since 2002, MasterPlans.com has worked with start-up companies, established businesses, and solo entrepreneurs creating business plan and presentation documents for presentation to banks, angel investors, and venture capital firms. A team of in-house financial modelers, marketing writers, market analysts, and editors supports Project Leads and development consultants who work with you step by step to ensure that your business plan is exactly where it needs to be. Call a business development representative today at 877-453-2011 to get your questions answered.
