Wondering what the business plan key points are? Trying to figure out what the most important topics to cover are when you're typing up your business plan? This is a valid question and well worth thinking through in detail in advance. Experts concur that the key points for your business plan are the following:
• executive summary
• description of products and services
• market analysis (including segmentation, industry analysis, competitive landscape, trends, etc.)
• marketing strategy and implementation plan
• executive bios and advisor CVs
• exit strategy
• financial projections for 3-5 years (cash flow, revenue forecast, balance sheet, etc.)
The business plan can include a wide range of supplementary content materials and ancillary market research reports depending on what your business is, the phase of operations you are in, and the type and amount of funding you seek. Key points in a business plan can also differ depending on the audience for the plan – for example, most banks are content seeing a 3-year financial pro forma, whereas all investors and VC firms demand at least a 5-year financial projection and a careful ROI assessment. If this is unclear or you would like to discuss details with a trained consultant, contact MasterPlans. MasterPlans has 10 years of business plan writing experience and can help you get your business plan in shape. Visit www.masterplans.com today or call us at 877-453-2011 to learn more about how we can help you.
