Need a business plan for show shine stand? Of all the timeless business models, all the ideas that hearken back to a bygone era, perhaps none is as iconic or easily understood as the shoe shine stand. A staple of train stations and carriage depots 100 years ago, they are now common in airports, bus terminals, business complexes, and the lobbies of skyscrapers from Los Angeles to New York. And the basic service suite remains unchanged: a modest fee for 10 minutes of someone's time while you make their shoes more presentable. The need cuts across all demographic groups and the price point is prohibitive to very few people. But what else should go into the plan?
• - If you have a location in mind, use that as your "radial center" for market data.
• - Can you detail the start-up costs for a banker's review?
• - What price points do you intend to charge?
• - Are there any ancillary services or products you envision offering?
• - What complementary items (i.e., newspapers, magazines) will you give customers, if any?
• - Who would you compete with in your chosen location?
You should also speak to marketing objectives—will you have any advertisements other than a point of sale display and signage? Any ads in periodicals or online? Consider your target audience and cater to them as closely as possible. You should also be able to identify in the pro forma how much funding you need, how you will allocate it, what payback timeline you envision, and the sales you think you can achieve in Year 1, Year 2, and Year 3 after launch. This pro forma should include as much detail as possible (no matter how basic the inputs), including a month-by-month accounting for Year 1 in the appendix to the plan. If you want to have us write the business plan for you, we're ready to help. MasterPlans has worked on thousands of plans from all corners of the service industry and we can get you on your way, too. Call 877-453-2011.
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