The business plan for canning describes the products and services of a retail canning operation. While canning is often a home-based business done simply to provide year-round fruits, beans, and other edible goods for a few people, if done on a larger scale it can produce salable products for a wide range of customers. In a mass-production model, a canning operation can actually function as the “canning arm†or a major food manufacturer seeking to distribute nationwide. No matter what the scale of your canning business, trying to explain what you envision the market opportunity being and trying to show how you will achieve high sales are the primary objectives of this document. But what needs to go into your plan in order to get it funded? Presented here are a few of the topics you should cover:
• What is the market you'll operate in and how big do you think it is?
• What are the shared demographics of your customer base?
• What is the cost of an average item you'll can?
• How will you acquire the produce and other products you can?
• What are the main competitors to you?
Your business plan should include a full list of the products you'll can (apples, pears, beats, beans, etc.?) as well as a budget that shows how you will spend start-up capital. The plan also will show what you anticipate sales being, along with expenses and other key metrics for at least three years as per SBA guidelines. A strategy section is another section to write; this should tell how you will advertise and what you'll do to ensure a steady customer base. Also add a summary of the management team (even if you're the only owner/employee) and put in a personnel plan if you'll have to hire any help. Would you like professional assistance with this plan? Call MasterPlans. We have written almost 9,000 business plans in all industry sectors and we can help you immediately: (877) 453-2011.
