The business plan for a hunting shop should describe the items you will sell at retail and list out any ancillary services you'll offer. For example, if the shop also has a shooting range, or if people on staff will offer to fix a crossbow, then monetize those separately in the plan from straight business-to-consumer sales in your revenue forecast. The financial projections should be conservative but still show a decent return on investment or a steady loan payback. Depending on the market you will open the hunting goods store in, you might also want to give details about your target customers and their commonalities, beyond an interest in hunting. The plan needs to show a market need, and an ability to fill it. Other items worth addressing:
• What/where are the competing shops?
• How many staff people do you need?
• When do you expect to hit break-even?
• Are there any unique ways you can market yourself?
There are other topics you will need to research as well, including the state of the industry locally and the cost averages you'll face. The financial model and the market analysis are generally the two most-read and most-difficult sections to complete. If you need help with both or either, you are not alone. Call MasterPlans. We have worked with all nature of retail clients since we started in 2002 and we can make you a great plan too. Call 877-453-2011 for a free price quote.
