A beard trimmer business plan or plan for a shave business should have a specific location site in mind. Even if you don't know for sure that you'll get the space, find a good spot and use that as the radial center of your business demographics. Using the Census or similar data aggregation tools, figure out who lives within 5, 10, or 15 miles. How many men are there in the immediate area who are 18 years or older? This is the baseline for you target market. From here, determine what consumer spending is and then do a survey of competitors in the immediate area:
• How many shaving or beard barbers are there?
• How many hair cutting establishments nearby?
• What marketing methods do they use?
• What are the average annual sales?
• What weaknesses can you capitalize on?
The business plan will need to include its own marketing strategy and implementation section where you review the advertising methods you'll use for the beard trim business. What promotions can you run? What sort of marketing will bring new clients in best -- newspaper ads, referral cards, radio ads? The plan should also identify any staff members you might need and furnish a full bio on you as the owner. The pro forma model should show three years of revenues and expenses and a sure ability to repay the loan you're seeking. MasterPlans can develop this business plan for you. Call 877-453-2011 to speak with a consultant today!
